Blog

Music marketing
tips & strategies

A little knowledge can go a long way. Discover ideas, insights, and inspiration to help you reach your goals, no matter how big or small.

SMART LINKING

How and why to create smart links for your music

Smart links do all the heavy lifting for your music marketing. Learn about the seven types of smart links and how to create them.
5 min read.
March 2021
READ MORE
NEWS AND UPDATES

How will the iOS 14 update affect your Facebook ads with Linkfire links?

Apple’s latest software update means new rules for advertising on Facebook. We’ve put together this article to help you make sense of what exactly is happening, how the new rules might affect you, and what steps you can take to prepare.
3 min read.
February 2021
READ MORE
ARTIST MARKETING

The power of text: How to drive real fan engagement

With open rates of over 90%, text messaging is one of the easiest and most effective channels for personalized engagement. Here's why it works so well for artists and their respective brands.
3 min read.
February 2021
READ MORE
NEWS AND UPDATES

Linkfire: 2020 year in review

A recap of the biggest Linkfire updates and music industry moments of the year.
4 min read.
December 2020
READ MORE
NEWS AND UPDATES

Linkfire Fall Roundup

A quick recap of what the Linkfire team has been up to lately—including a brand new link type to reward your fans, and deeper streaming insights from YouTube and YouTube Music. 
2 min read.
November 2020
READ MORE
SMART LINKING

How to use reward links to increase fan engagement

Use reward links to increase fan engagement. Secret links, coupon codes, and contests are highly effective ways to deepen fan loyalty and drive conversions.
4 min read.
November 2020
READ MORE
ARTIST MARKETING

Music Tectonics 2020 sets the bar high for virtual conferences

We had an inspiring couple of days learning from the top thinkers in music tech. Here's a recap of our takeaways from the second annual Music Tectonics conference.
3 min read.
November 2020
READ MORE
NEWS AND UPDATES

We’re partnering with YouTube to give you deeper streaming insights

Linkfire and YouTube are working together to bring you better streaming data and give you a more complete picture of the fan journey.
2 min read.
November 2020
READ MORE
ARTIST MARKETING

12 ways to bring your old songs to new audiences

If you’re planning to put out new music anytime in the next year, now is the perfect time for a back catalog campaign. Here's how to give your old songs new life.
6 min read.
October 2020
READ MORE
NEWS AND UPDATES

September Roundup

Here's a quick recap of what the Linkfire team has been up to—including a feature update that will make your work in-app easier.
1.5 min read.
October 2020
READ MORE