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Music marketing tips & strategies

A little knowledge can go a long way. Discover ideas, insights, and inspiration to help you reach your goals, no matter how big or small.

Louis PrattJun 23, 20236 min read

Label spotlight: Six Shooter Records

It's no big secret that the music and entertainment businesses are noisier and more ...
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Alberto MangiantiniJun 6, 20237 min read

How to prepare for Google Analytics 4 with Linkfire

Are you prepared for the upcoming transition from Universal Analytics (UA) to Google ...
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Jessica GolderMay 17, 20234 min read

Why every independent artist should use presave links

Presave campaigns are a favorite amongst the world’s leading labels and artists. In fact, ...
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Jessica GolderMay 3, 20234 min read

How to know which marketing channel is best

Have you created some incredible tracks, but you’re not sure what’s the best way to ...
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Louis PrattApr 28, 20235 min read

Artist spotlight: William Prince

Austin, Texas, and Linkfire have one thing in common: Artists and Creators are the ...
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Jessica GolderApr 27, 20233 min read

How Warner Records uses data to power their release campaigns

It’s no surprise that data plays a crucial role when planning and executing music release ...
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Jessica GolderApr 5, 20233 min read

4 ways to prepare for your upcoming tour

With festival season quickly approaching, you might be thinking it’s time to get back on ...
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Jessica GolderMar 16, 20238 min read

How to build an engaged email list

When it comes to promoting, growing, and engaging with your fanbase, social media has ...
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Louis PrattMar 10, 20238 min read

How to prepare for Showcase Festivals like SXSW

Put concisely by the Innovation Network of European Showcases, a “Showcase Festival” can ...
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Jessica GolderMar 1, 20234 min read

How QR codes are used in the music industry

QR codes have become a core element of marketing campaigns across a wide variety of ...
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