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Lisa Occhino

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Content Marketing Manager

Blog Post by Lisa Occhino

Lisa Occhino Nov 7, 2022 7 min read

Label spotlight: The Upstate Sound

The Upstate Sound’s founder and CEO, David Mysliwiec, sheds light on the challenges of ...
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Lisa Occhino Oct 26, 2022 7 min read

Link in bio: What is it and what does it mean?

A good social media bio can grab people’s attention. Add a link in bio, and you can turn ...
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Lisa Occhino Oct 11, 2022 4 min read

5 things that should be in every artist’s bio link

Wondering if your artist bio link could be doing a better job of driving clicks, streams, ...
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Lisa Occhino Jul 19, 2022 7 min read

What are the best smart links for music in 2023?

How do the most popular smart link tools for music stack up? Let’s take a closer look.  ...
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Lisa Occhino Mar 25, 2022 23 min read

How to make money with music

How do musicians make money in 2023? This in-depth guide covers everything you need to ...
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Lisa Occhino Feb 14, 2022 5 min read

How and why to create smart links for your music

Smart links do all the heavy lifting for your music marketing, so you can refocus your ...
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Lisa Occhino Feb 14, 2022 6 min read

How a smart link can boost your music promotion

Have you seen your favorite artists using short links such as lnk.to to direct people to ...
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Lisa Occhino Feb 11, 2022 10 min read

What should be in your music release marketing plan?

The big moment has arrived: You’ve completed your latest musical masterpiece and you’re ...
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Lisa Occhino Feb 11, 2022 9 min read

9 music marketing tools every artist should use

Discover nine of the most powerful music marketing tools that will simplify your music ...
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Lisa Occhino Feb 11, 2022 7 min read

12 ways to bring your old songs to new audiences

If you’re planning to put out new music anytime in the next year, now is the perfect time ...
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