---
title: Linkfire Blog | Music promotion tips and best practices | Lisa Occhino
description: Content Marketing Manager
---

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- Smartlinks 
    - [Pre-releaseIncrease streams on release day](https://www.linkfire.com/pre-release-music/)
    - [ReleaseSimplify your release marketing](https://www.linkfire.com/release-music/)
    - [BioBring all your content together](https://www.linkfire.com/biolink/)
    - [PodcastElevate your podcast marketing](https://www.linkfire.com/podcasts)
    - [RewardTurn fans into superfans](https://www.linkfire.com/reward-links/)
- Platform 
    - [BuildSmartlinks in seconds](https://www.linkfire.com/build-smart-links-in-seconds/)
    - [PromoteReach more fans](https://www.linkfire.com/promote/)
    - [MeasureUnlock the full picture](https://www.linkfire.com/measure/)
- [Pricing](https://www.linkfire.com/pricing)
- Resources 
    - [BlogMusic marketing tips and strategies](https://www.linkfire.com/blog)
    - [Case studiesSee how others use Linkfire](https://www.linkfire.com/blog/tag/case-study)
    - [Help CenterGot questions? Get answers.](https://help.linkfire.com/hc/en-us)
- About 
    - [CompanyOur story](https://www.linkfire.com/about-us)
    - [PublishersIncrease engagement](https://lnk.to/publishers)
    - [AdvertisersReach more fans](https://lnk.to/advertise-linkfire)
    - [CareersWork with us](https://www.linkfire.com/careers/)
    - [InvestorsInvestor Relations](https://corporate.linkfire.com/en/investors/)

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# Lisa Occhino

![avatar](https://www.linkfire.com/hs-fs/hubfs/sitting%20headshot%20final.jpg?width=290&name=sitting%20headshot%20final.jpg)

Content Marketing Manager

<https://www.lisaocchino.com/>

## Blog Post by Lisa Occhino

## [Lisa OcchinoDec 19, 20223 min read 3 benefits of using channels with all your smart links In the competitive world of music marketing, knowing where your traffic comes from is ... Start Reading](https://www.linkfire.com/blog/3-benefits-using-channels-smart-links)

## [Lisa OcchinoNov 7, 20227 min read Label spotlight: The Upstate Sound The Upstate Sound’s founder and CEO, David Mysliwiec, sheds light on the challenges of ... Start Reading](https://www.linkfire.com/blog/label-spotlight-the-upstate-sound)

## [Lisa OcchinoOct 26, 20227 min read Link in bio: What is it and what does it mean? A good social media bio can grab people’s attention. Add a link in bio, and you can turn ... Start Reading](https://www.linkfire.com/blog/link-in-bio-what-is-it-and-what-does-it-mean)

## [Lisa OcchinoOct 11, 20224 min read 5 things that should be in every artist’s bio link Wondering if your artist bio link could be doing a better job of driving clicks, streams, ... Start Reading](https://www.linkfire.com/blog/5-things-that-should-be-in-every-artists-bio-link)

## [Lisa OcchinoJul 19, 20227 min read What are the best smartlinks for music in 2025? How do the most popular smartlink tools for music stack up? Let’s take a closer look. ... Start Reading](https://www.linkfire.com/blog/what-are-the-best-smartlinks-for-music-in-2025)

## [Lisa OcchinoMar 25, 202223 min read How to make money with music in 2025 How do musicians make money in 2025? This in-depth guide covers everything you need to ... Start Reading](https://www.linkfire.com/blog/how-to-make-money-with-music)

## [Lisa OcchinoFeb 14, 20225 min read How and why to create smartlinks for your music Smartlinks do all the heavy lifting for your music marketing, so you can refocus your ... Start Reading](https://www.linkfire.com/blog/how-and-why-to-create-smartlinks-for-your-music)

## [Lisa OcchinoFeb 14, 20226 min read How a smartlink can boost your music promotion Have you seen your favorite artists using short links such as lnk.to to direct people to ... Start Reading](https://www.linkfire.com/blog/how-a-smartlink-can-boost-your-music-marketing)

## [Lisa OcchinoFeb 11, 202210 min read What should be in your music release marketing plan? The big moment has arrived: You’ve completed your latest musical masterpiece and you’re ... Start Reading](https://www.linkfire.com/blog/what-should-be-in-your-music-release-marketing-plan)

## [Lisa OcchinoFeb 11, 20229 min read 9 music marketing tools every artist should use Discover nine of the most powerful music marketing tools that will simplify your music ... Start Reading](https://www.linkfire.com/blog/9-music-marketing-tools-every-artist-should-use)

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