WHAT’S NEW

June Roundup

Here’s your monthly recap of Linkfire’s latest news and updates. We’ve been busy in June, with the launch of two streaming partnerships, a brand new link type, and Black Lives Matter integrations.

New Feature

Artist Bio link

The Artist Bio link brings together all your promotions in one personalized microsite. Drive fans to your releases, merch, SoMe profiles, tours, and more, all with one shareable link. It’s perfect for your social bios! This brand new link type is part of all Linkfire subscriptions.

New Partnerships

Deezer and iHeartRadio Streaming Insights

Deezer and iHeartRadio join our list of existing data partners—providing streaming data from their services directly in your Linkfire Insights. Learn what actions fans take after clicking on a Linkfire smart link, such as playing a song, or adding it to their library or a playlist. These insights are essential to inform ROI on spend and evaluate ongoing campaigns to reach more fans.

Feature Update

Black Lives Matter Integrations

In support of Black Lives Matter, we’re adding integrations with some important organizations. This means you can include them as destinations to your landing pages. Check out this landing page of all the integrations we currently have. We’ll be adding more on an ongoing basis. This is a continued effort in our support to defeat racial injustice and fight for equality. We will be announcing more initiatives soon.

New Blog

[Blog] Music Analytics 101

A new guide to the music industry’s top data sources and music analytics tools. In the digital age, music promotion is becoming increasingly data-driven. Fans connect to music across dozens of different platforms and sites—from streaming services to social media—and all these touchpoints provide a richer picture of an artist’s listenership. This blog explores how you can make sense of all these fan insights with music analytics tools.

Customers

Customer Success Story – Prime Collective

“I would recommend Linkfire to anyone who wants to look professional in the eyes of the industry.” Why Denmark’s biggest metal label Prime Collective uses Linkfire to promote its roster.

Take it for a spin

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Linkfire is partnering with Deezer, one of the world’s leading on-demand digital audio streaming services. The partnership allows artists, managers, and their teams to see streaming data from the service directly in their Linkfire Insights. Learn what actions fans take in Deezer after clicking on a Linkfire smart link, such as playing a song, or adding it to their library or a playlist. Data provided by Linkfire smart links will empower artists and their teams with the ability to market their music in the most effective manner.

Deezer helps music fans in over 180 countries around the world access 56 million tracks. The platform has a wide range of features to drive listening, including an international team of editors, who curate a wide range of playlists with both local and international tunes. Deezer also offers a highly personalized user experience through its signature feature called ‘Flow’, which is an endless stream of music that combines recommendations from Deezer’s in-house algorithm with editorial recommendations.

About the Partnership

Deezer Streaming Insights

The partnership is part of our continuing commitment to make music data accessible, enriching the insights available to our users. Providing insights at this level allows artists and their teams to optimize their music promotions, reach more fans, and grow their careers. These insights are essential to inform ROI on spend and evaluate ongoing campaigns—whether you’re an up-and-coming artist or managing a front line release at a major label. Setting clear goals helps you measure what’s working and what isn’t so you can modify your campaigns ongoing.

Deezer joins our list of existing data partners, including Apple Music and Pandora, with more coming later this year. Other current integrations include Traxsource, Anghami, and Boomplay.

Among the data points the Deezer partnership includes are Streams, Add to Playlist, and for the first time in Linkfire, Save to Library. Linkfire users can now measure the efficiency of their marketing campaigns and attribute the success to specific metrics within Deezer’s platform.  

For more about exploring Deezer data in your Linkfire Insights, check out this Help Center article

Want to access Deezer streaming insights?

Streaming Insights are available with all paid Linkfire accounts. Sign up for a free trial today.

WHAT’S NEW

May Product Updates

This month comes with an improved navigation sidebar, as well as several smaller feature updates. Changes that enable you to create links and explore insights easier than ever. 

Smoother Navigation

You might have noticed that the top navigation and sidebar menu have been combined into one. This new navigation is always available from any section and offers smoother access to link creation and search.

The update comes with a renaming of your “Board Insights” to “Reports,” while Insights at link level remain “Insights”.

More Insights at Link Level

Quickly access top channels, countries, and services with the new summary function in your Link Insights. Scroll down to find the new “Devices” section. Here you can learn more about your visitor’s use of device types, operating systems, and browsers, and optimize your content to fit it.

Rescan by Service

Perform an immediate scan of one specific service by clicking the new circular arrow to the left of the “Default” territory. This is useful if you want to rescan one service with a different source URL. For example, scanning Amazon CD & Vinyl for a particular box set. Just put the new source in “Default” and then click “Rescan now”.

BUSINESS PLANS FEATURE

Easily Highlight or Remove Territories

You’ll now find a trash can icon next to your territories. This enables you to remove territories for a specific link directly when customizing the landing page. You’ll also find that any territory starred as “Favorite” in your board settings is the default territory when you open the landing page customizer.

BUSINESS PLANS FEATURE

Export Channel Links

Want an easy overview of your links with all channels added—look no further. Now you can export all channel links directly when copying your link.